Business Area
AUTOMOTIVE & TRANSPORTATION
Transform the Automotive & Transportation Industry, to be much more sustainable by replacing carbon fiber and glass fiber with jute reinforcements composites.
Construction & Interior
Transform the Construction & Interior industry and make it much more sustainable by replacing e.g by jute Composites and jute fiber reinforced Concrete.
Textile & Fashion
Transform the Textile & Fashion industry by complementing and replacing non environment friendly fibers with sustainable jute fiber e.g and jute fabrics home decor and fashion accessories.
Packaging
Transform the packaging industry by replacing wood pulp by pure jute pulp. Also plastic packaging & wrapping materials are to be replaced by partly jute fiber granule as sustainable packaging solutions.
About Us
Juteborg AB is an innovative, entrepreneurial and development partner of Jute fiber high tech based products and innovative design and services combining automotive & transportation, construction & interior, textile & fashion and packaging industries. The company was founded in 2013 to give a synergetic effect of more sustainable materials for replacing old bulk-fibers, such as oil-based plastics, wood, metals and other environmentally hazardous materials. In close cooperation with industrial partners, organizations, academy, commercial actors and research institutions we provide the knowledge and experience needed in order to solve the complex bottlenecks which are hindering a sustainable development of our society. Juteborg is based in Göteborg, in the West Coast of Sweden, a city founded 400 years ago. At the same time in history the Jute fiber started to become industrialized in Bangladesh; the other part of our Globe. Who could ever have imagined by then that these two parallels would merge into a future solution! Perhaps the correct name of the city should have been Juteborg!
Focused on bringing high tech innovative industrial solutions
Committed towards open minded cross sectional collaborations
Driven with entrepreneurial spirit to make things happen
Inspired to promote the versatility of the Jute fiber combining with rock music - #JuteRocks
TEAM
christina östergren
Else-Marie Malmek
abir hossain
Magnus Rosén
Dr. Otto C. Frommelt
Mohamed El Sioufi
Solaiman Shukhon
Why Jute is the most sustainable material in the world?
Latest news
How Juteborg is working with all the SDGs
We are targeting all the 17 SDGs in Juteborg through our different projects In Bangladesh, there are 163 million people. Almost 1/3 is depending on the jute industry in one way or the other which is around 50 million people. Most of them are poor. By reinventing the jute industry in Bangladesh and refining the Read more about How Juteborg is working with all the SDGs[…]
Joint Venture to produce JutePP
A great progress indeed for Jute, Juteborg, Bangladesh, Sweden and the world. A giant leap towards the greater cause of driving sustainability in the world. In March 2018, Juteborg Sweden AB and Esquire Group, one of the largest group of companies in Bangladesh have together signed a joint venture agreement to create Juteborg – Esquire Read more about Joint Venture to produce JutePP[…]
How did we get ‘Jutified’
2013 Christina Östergren founder and CEO of innovative architect company – Archidea AB – was looking for the most sustainable material in the world. She needed it for eCon – units, a concept of small, transportable, affordable housing modules and sustainability is the target. Always. She thought it was bamboo a while, but was not entirely Read more about How did we get ‘Jutified’[…]
eCon – ‘Nordic Center of Jute’ launched
eCon – Demonstration Lab units showing jute research/materials as a window of sustainability in Sweden/Europe: Archidea AB has got financial support from the Swedish authority of Housing to build up our concept eCon – small innovative affordable housing (apartments) for young people. eCon is going to be the Nordic center of Jute in Europe as Read more about eCon – ‘Nordic Center of Jute’ launched[…]
JuteEffect – know how does it work?
JuteEffect supports companies & businesses to build and strengthen their brands around sustainable practice by creating the JuteEffect! JuteEffect transforms the sustainable practice of the companies and business by creating the effect of Jute – the most sustainable material in the world from the social, ecological and economic point of view. JuteEffect brings in the Read more about JuteEffect – know how does it work?[…]
Why Jute!
Why Jute ? Trees mature in 60 – 80 years, bamboo in 3 to 10 years. Jute matures in 120 days only. In Bangladesh, there are 3 crops per year. Jute is crop rotated and the field generally produces two rice and one other crop, preferably Jute. This means you don’t take away land area Read more about Why Jute![…]